Monday, December 31, 2007

Survey: Teens want friends to be safer

"With motor vehicle accidents claiming between 5,000 and 6,000 teen lives each year, a new survey commissioned by Insurance reveals that many teens do not take personal responsibility for safe driving and continue to engage in dangerous driving behaviors.
While nearly 90 percent of teens surveyed said they hope their friends will be safer on the road in 2008, just 11 percent included "driving more safely" among their personal New Year's resolutions. One-third (34 percent) of teens surveyed reported being frightened as a passenger because the driver was being careless, but did not say anything to the driver. ....." Teens want safer drivers

Thursday, December 27, 2007

5 must haves for an effective Thank You note

It is that time of year, to write those Thank You notes to friends, family, and customers. Here are some timely tips from Church of the Customer Blog:
"There are five must-haves for an effective, buzzworthy thank-you note:

Spell the recipient's name correctly (doh!).

Thank the person for choosing your business. If they shared a specific reason why they choose your business of why they like it, reaffirm it. For heaven's sake, though, don't turn it into a sales pitch.

Include a personal detail about the recipient that you picked up on. Prove that you were listening. Humanity is a good thing in the antiseptic world of business.

Open the door to feedback. Whether the recipient provides it isn't the point; it's the idea that you're passionate about creating a recommendable experience.

Be authentic: Include your full name and contact info -- email and/or phone. Or a business card." from Church of the Customer Blog

We of course want to say Thank you to all of our customers and business partners. We appreciate your support and business!

Dick Watts Insurance
12200 Shelbyville Rd 112
Louisville, KY 40243
502-245-3625